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GRAPHIC DESIGN / 2025

Naya Purana.

A bilingual identity pairing expressive English and Urdu lettering.

Naya Purana, artwork 1
YEAR

2025

ROLE

Brand identity and illustration

THE STORY

Naya Purana pairs a bold Latin wordmark with Urdu lettering, sandy textures and animated identity applications. The published Behance project shows the mark across a series of graphic and social treatments.

Credits
Affan Khan